What is IQOS?
Why switch to IQOS?
We move forward, we IQOS
Discover the science behind IQOS
Care and privilleges
What is IQOS?
Why switch to IQOS?
We move forward, we IQOS
Discover the science behind IQOS
Two consecutive usages
All-in-one device
Care and privilleges
15/11/2020
It is the first electronic tobacco heating device to be approved by the FDA for sale in the United States.
"The goal of all of us at Philip Morris is to completely replace cigarettes with smokeless products that are a combination of sophisticated technology and advanced science," said Andre Kalancopoulos, the company's CEO, emphasizing that the FDA's decision is a historic milestone.
Philip Morris has submitted comprehensive scientific research to the FDA to provide support for its two applications - the first (PMTA), which is approved for the commercialization of IQOS in the US market, and the second, which is still under consideration. to classify this product as a “modified risk tobacco product” (MRTP).