12/08/2025

The perfect moment for recommendations is now!

Take this opportunity to share your IQOS experience with your adult smoker friends and together enjoy the unforgettable experiences we’re preparing for you.

24/04/2023

Discover New lil SOLID Ez

Lighter than the former lil and more colorful with a choice of 5 device colors.

24/03/2023

IQOS X Mirjana Bobić Mojsilović: Collection of authentic stories "A Better Choice"

If IQOS is your choice, you can get this collection of stories to be your support on the way to a smoke-free world as a gift.

03/02/2023

Real stories. Real moments. Shared by real IQOS users.

Discover why our users have switched to IQOS.

30/01/2023

Virtual Store - Agents online

World of benefits on a click away from you.

15/06/2023

What is e liquid?

E liquid is an essential part of the vaping experience. It is the liquid used in e cigarettes or vaping devices. When the e liquid is heated, it produces an aerosol, also commonly referred to as vapor. E liquid is often flavored and may contain nicotine,

10/11/2022

How to Clean IQOS or lil SOLID Device?

Only a clean device can give you the best experience.

14/07/2023

What is passive smoking/secondhand smoke? Is secondhand smoke harmful?

Passive smoking occurs when someone who is not smoking breathes in tobacco smoke, such as cigarette smoke. It is also known as secondhand smoke. Secondhand smoke is a combination of the smoke produced from the lit end of a cigarette (or other combuste

04/12/2023

The New Starry IQOS ILUMA STARDRIFT Limited Series is Coming Soon!

The holidays are upon us! Let your better choice shine even brighter with a star-inspired design.

05/07/2023

How much does vaping equipment cost in Serbia?

If you are looking into making the switch from smoking cigarettes to vaping, you have likely looked through the differences between smoking and vaping. From device to consumables, there is a lot to consider. One additional thing you may have asked yoursel

05/07/2023

Why does battery on some e cigarettes die so fast?

If you are an adult e cigarette user, you may have wondered about your e cigarette battery life, had concerns about your vape battery dying, or questioned if it’s possible to fix a vape battery. These are common considerations for many adult e cigarette u

07/07/2023

Why do some vapes taste burnt and some don't?

While it’s not an unusual occurrence, it can be bothersome to get a burnt or burning taste in your vape. If you’re wondering how to get rid of the burnt taste in your vape, luckily, it may not be too difficult.

14/06/2023

What is the difference between vaping and cigarette smoking?

With so many alternatives to continued smoking on the market today, adult smokers are likely to have heard of vaping and e-cigarettes. Questions that many smokers may have are, what is the difference between vaping and smoking cigarettes, and is vaping sa

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